Find the best quotes by Marc Ostrofsky.
Traditional local media are adding local search capabilities to their sites so they can share in the local search traffic and ad revenues in the…
Traditional horizontal search engines cannot always identify the target audience, niche or vertical industry of a page or site. Vertical search engines address this issue…
Whenever one or more components of a company’s business model changes, new business models are created for supporting companies. The changes might involve niches served,…
The purpose of driving traffic to your online business is to get customers. Once a prospect lands on your site, you still have to convert…
Internet entrepreneurs are using technology at every level of their company – from a one-person agency to a small firm, the newest technological advances are…
I ended up buying business.com for $150,000 because I wanted to make it a magazine. It would have been a ‘Time’-type magazine: how to do…
Corporations invest in sophisticated CRM, or Customer Relationship Management, programs to effectively oversee their relationship with their customers at every point during the buying process.
There are hundreds of ways to make money using the Internet.
Internet marketing entrepreneurs have truly opened my eyes to just how important a quick turnaround time can be. Often times, an interview they conduct with…
The Internet produces new business models and also reinvents traditional business models.
Many people bypass search engines altogether and still find what they’re looking for online. These Internet surfers are using direct navigation.
Everyone knows what search engines are. But relatively few know how to use them effectively.
Direct navigation traffic is by far the most highly targeted form of web traffic available.
Not long ago, the term ‘business model’ was not exactly on the tip of everyone’s tongue. Then, in the early to mid-1990s, ‘business model’ became…
You might call me a tech intermediary. I know how to talk to the people in Silicon Valley and then take that information and explain…
Vertical search engines that match your business, service or products with a target market offer you a higher conversion rate than traditional search engines. Because…
There’s chaos out there, and chaos means opportunity.
Over many generations, fortunes in the business world were made through buying and selling products in physical stores. Internet fortunes have been made buying and…
Online business models are still evolving. New and different products and services pop up every day. This gives rise to supporting products and services. A…
In direct navigation, users type exactly what they are looking for in the browser’s web address field. This could be the exact domain name or…
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